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Sunday, January 21, 2018
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Market Research - Moving Beyond the Calculator (and a Case for Credibility Branding) by Jennifer McLean
... Companies do great research on the financial aspects of the marketplace, which is really important and has to be done; on the feature set of their product and comparison to their competition, which is really important and has to be done; and they completely forget positioning. The positioning piece is perception, and perception is reality. If you are not creating a perception that matches the market opportunity, you are not going to win anyone over, including the editorial community.

How to Set (and Get) the Right Prices by Jay Lipe
... The lesson in this exercise is that price positions your product. The worst pricing decision you can make “Because we’re slow right now, we’ll lower our prices. Then as business rebounds, we’ll raise them.” This is a bad marketing decision because lowering your prices immediately positions your product differently to buyers. Plus very few companies make attendant cost reductions, so margins erode. And when you try to raise prices again, customers who bought at the lower prices will expect ...

A Look Into The Future Of The Headset Industry In North America And Beyond by Melissa Vokoun
... While this proliferation and availability of headset products in the market has benefited these retail and e-commerce suppliers, many customers do not find the same level of satisfaction as would be found in working with organizations who are well-versed at recommending products and assisting in the integration of these hands-free products that meet each particular workers' application. Another consideration is the fast-growing usage of headsets with cell phones.

Cheap Mobile Phone - Cell Phone by Clarence Harrell
... A five-way center control button is positioned below the display, as are shortcut and selection keys. The phone's 1.3 megapixel camera is housed on the top of the phone and it swivels to face in or out. USB data and charging ports are located on the phone's bottom edge. There's also a connector for a stereo 2.5 mm headset on the left side, while the microSD slot resides on the right. Calling Features With 70 MB of internal memory, the Samsung cheap mobile phone or (cell phone ) t809 is ...

Seven Things to Consider When Choosing a PDA by Jason Kohrs
... Taking another look at the Zire 72 shows off another feature that has become popular in PDAs… GPS (Global Positioning System) receivers that will help plot and track routes during travel. Many PDAs also offer a wide array of extra add-on accessories to add ease of use and maybe a touch of flash to your PDA. For example, most manufacturers offer such things as spare batteries, extra styluses, and upgraded leather cases. Other cool items may be a foldable keyboard that can be plugged into the ...

Finding Your Niche - Your First Step to an Online Business by Chad Curl
... I created my product by filling in all the "gaps" that were missing from the others and incorporating my own ideas and styles to create a product that was truly unique to all the others. During your research and while creating your own business, you may even consider purchasing some help or information from an expert. There is so much good content available for purchase on the internet, and many products even come with a guarantee of satisfaction.

Search Engine Optimization Isn't Rocket Science by Jaap Wal
... However, be careful not to mention the words too often, or search engines might think your website is spam, which will result in a very low rank (search engine position) within the search results. LinkbuildingWhen more websites link to your site, the more attention you will get from search engines, which results in higher ranking. When you create and receive links from other websites to your website, make sure important keywords are used as anchor keywords in the hyperlink.

3 Easy Ways To Brand Your Small Business Name by Adam K
... Also check out more unconventional spaces. How about a banner on the left field wall of your local minor league team, or a press release in a regional journal. When figuring out how to brand your business, try looking through the eyes of the customer first. Where do they look when they want your product? Do you sell something consumable, when will the need to purchase again, and what’s the best way to keep your business name in front of them. Be creative.

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