Paper Clip Management by Justin Rains
... ROI stands for Return on Investment. But my site doesn't sell items you say. I say but your site does have a contact form that potential customers can use to contact you. In online advertising it is all about the numbers and conversion rates. The major disadvantage is that your daily budget can be used pretty quickly. That means your ads will not show up until the next day. After a week or two it will be easy to determine if your budget is working for you.
Starting a Cleaning Business and Successfully Growing It by Walt Gibson
... You should have: a sales script memorized to perfection whether you do in-home estimates or estimates by phone; cleaning fee estimate calculator; fee estimate letters; follow-up letters for quotes not booked; new customer letters stating hourly fees for cleaning services and payment policies; a customer database and accounting system; information sheets listing vital details for each customer; cleaning service checklist form to leave with customers after each service; and customer survey ...
A Website for Your Small Business: How to Get One in Nine Steps by Kelly Biedny
... While your looking into the potential cost, don't forget to set return on investment (ROI) goals--how do you expect the site to affect your bottom line? Whether it be referrals or sales you will never know if you money was well spent if you do not track it's effectiveness. Step Four: Decide on How You will Get Your Website Designed
By this time you've gotten the quotes from your potential developers and have a good idea of cost. Now is the time to make your decision.
The Only Review You'll Ever Need of Blade: The Series (Part 1 of 5) by Larry D. Yablow
... Perhaps, I dare to hope, nay yet to dream of a return to a simpler time. While I sit down to observe this program with a grand sense of hope, those old friends doubt and fear begin to creep in. I can only imagine the "creative" meetings where the walls of the meeting rooms were crammed with concept art featuring "Spiked" versions of the classic Marvel heroes as they made their pitch to the Marvel staff. I think the meeting went something like this: Attempt #1: “Spiked” Spiderman would ...
Evaluating Stocks: Fundamentals and Technical Analysis by Ray Johns
... The art of technical analysis -- for it is an art -- is to identify trend changes at an early stage and to maintain an investment posture until the weight of the evidence indicates that the trend has reversed." Technical Analysis is nothing new. It has been used in one form or another for as long as stocks have been traded. In fact, the star character in one of my all time favorite books ("How I made $2,000,000 dollars in the stock market" by Nicholas Darvas) used mainly Technical Analysis ...