History of World / Regional Search Engines and Directories by Julie Wartes
... Compaq became the owner of AltaVista after it purchased Digital in 1998. AltaVista was later spun off into a private company, controlled by CMGI. Overture, purchased the AltaVista in April 2003, eventually Overture became part of Yahoo which led to the ownership transfer of AltaVista to Yahoo (29). AltaVista Canada was launched in January of 1998. Over 1,500,000 unique users visited the site and traffic to the site grew by over 300% within the first year of its launch.

Easy and Effective - Creating a Comprehensive Marketing Plan for Your Home Business by Patrysha Korchinski
... Someone with a small business who wants business to grow big enough to support her entire family within five years will choose to spend more than the business owner who is content to fund household extras. If you are already in business, one way of coming up with a ballpark figure for your marketing budget is to review your marketing expenses over the past year. If you haven’t been in business for a year, add up what you have spent on marketing so far, divide the amount by the number of ...

Coaching Every Play! by Jeffrey Summers
... Not a novel idea but then again it is 2005 and I still rant over how a manager/owner can expect to be like restaurant number 1, and sit at a table in the dining room all day working the keys of a calculator trying to come up with the math that will allow him to pay his bills. Then wonder why he can’t. But I digress. Hey! Let’s talk football! Restaurant number 1, (let’s call it my restaurant) has a GM/Owner who, like the great Coach on a very good football team, is on the sidelines watching ...

Are You Where You Want To Be? 5 Steps To Help You Get There by Sandra Martini
... As a business owner (or as one who dreams of owning a business), it is critical to take time out to plan for the upcoming time period, be it a year, or even a long-term goal. Otherwise, how can you get where you want to be if you don’t know where that is? I usually plan my retreat in late summer – it’s late enough in the current year to have a good idea of how the year is progressing and yet still have enough time to make changes if necessary. I take a few critical tools and go somewhere ...

Triple Your Sales By Turning Objections and Flaws Into Powerful Benefits! by Av Kumar
... "Why pay twice as much at an expensive restaurant, when you can get the same great meal - without the snobby waiters - at our family-owned establishment, at half the cost?" OR(if it's a digital product) "You may be wondering why I'm giving away so many amazing ebooks for just $19.95. Well, since you're getting them in digital/downloadable format, I'm able to keep my delivery costs very low. So, I figured, why not pass those savings on to you and give you a lot more value for your money!" ...

How to Set (and Get) the Right Prices by Jay Lipe
... Yet, despite the far-reaching consequences of a company’s pricing, I’m surprised at how little time small business owners spend on it. Here are a few ways to bring pricing to the forefront of your marketing plan. Price is a promise Let’s say you’re shopping for cereal and come across two varieties. One is a well-known brand in a resealable 20 oz. package, which comes with a toy and sells for $4.99. The other is a store brand, that’s packaged in a non-descript plastic bag and sells for $2.99.

New Year's Resolutions, The "Word" and a Small Business Retreat by Sandra Martini
... As a business owner (or as one who dreams of owning a business), it is critical to take time out to plan for the upcoming time period, be it a year, or even a long-term goal. Otherwise, how can you get where you want to be if you don’t know where that is? I usually plan two business retreats per year: ~ One in late summer -- it’s late enough in the current year to have a good idea of how the year is progressing and yet still have enough time to make changes if necessary.

Organized for Success: Five Keys For Making Home-Work Work by Anita Paul
... Prioritize Okay, so you’re reviewing your “To Do” list, which includes ten “must do” business items for today. Besides that, you have to mop the floor, take the kids to golf lessons, drop off Duke at the vet, hit the gym and probably take a nap. But what really needs to get done today? As you prioritize your daily tasks, take a tip from Stephen Covey, author of “The Seven Habits of Highly Effective People”. Handle important tasks so they don’t become urgent tasks.